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Press Release: Molly's Sip of Colorado

Thu, Dec 01, 22  |  beer

Molly’s Spirits and Aspen Brewing Company Release Molly’s Sip of Colorado – Your New Beer of Summer

Six-packs will ring in at just $5.99 – making it the perfect affordable complement to the season

Molly’s Spirits and Aspen Brewing Company have released Molly’s Sip of Colorado, a collaboration beer that is available NOW at Molly’s Spirits. This is the third collaboration beer from Molly’s Spirits this year, following I Can’t Believe It’s Butter, created for the 2018 Collaboration Fest, and Better Together – both with New Image Brewing.

We were excited to re-enter the Denver market with a collaboration with an iconic Colorado brand that is well known and respected in its community,” said Aspen Brewing CEO Peter Bassett.  “Molly’s and Aspen Brewing Company have prioritized the outdoors and Colorado lifestyle as key components of their brands. Molly’s Sip of Colorado, which draws inspiration from traditional Colorado flavors  while providing an extremely affordably priced Colorado craft beer perfect for weekend warriors, demonstrates that love and admiration.”

The beer is a spin on the California Common beer, also called a steam beer, using similar brewing techniques with a high-altitude spin. Molly’s Sip of Colorado celebrates the beauty of Colorado from grain to glass. At 4.56 percent ABV, this crisp and refreshing beer has a subtle and sweet malt backbone that is complemented by notes of floral, pine and mountain fruit from the combination of Palisade and Chinook hops.

The team at Molly’s arrived at $5.99 price point for six-packs to provide the marketplace with a value-driven option for craft beer.

“We want Molly’s Sip of Colorado to be a go-to choice for Denver imbibers to enjoy while hanging out on all the best rooftop patios, lakes and 14ers this summer,” said Jaylee Adams, marketing manager at Molly’s Spirits. “It’s sessionable and affordable enough that it’s a superb choice for any Colorado occasion.”

Molly’s Sip of Colorado will be available in six-pack cans at Molly’s Spirits beginning on June 11. Stay tuned for more details about a Denver release party following the store launch.

Aspen Brewing Company:

Aspen Brewing Company was founded in 2008 with one simple goal: Make World-Class Beer, Downstream from Nobody. With a passion for craft beer and the mountain lifestyle, our small and dedicated team strives to make delicious craft beer fit for any and every occasion. Ten years later, Aspen Brewing Company continues to grow to new heights, produce a wide range of award winning craft beer and represent the outdoor lifestyle embodied in Aspen, Colorado.